Encyclopedia / IWC / Portofino Automatic

Current deal · verified Oct 19, 2026, 10:27 PM ET
$4,350 List $5,400
Save $1,050 (19%) · new · Jomashop
Ref. IW356517 · In stock (per Jomashop)
Brand new from Jomashop, a grey-market (non-authorized) dealer, so expect the store's warranty (Jomashop lists '2 Year Jomashop Warranty') rather than the brand's. Also checked: WatchMaxx $4,350 (10:29 PM ET). 'List' is the retail figure the dealer displays; I could not confirm it on the brand's own US site. Prices change fast; check the store before you buy.
Price comparison: fixed-price listings
| Store | Condition | Box & papers | Asking price | Link | Checked |
|---|---|---|---|---|---|
| Watchfinder | pre-owned | Yes | $4,000 | View | Oct 19, 2026 |
| Jomashop | new | Yes* | $4,350 | View | Oct 19, 2026 |
| WatchMaxx | new | Yes* | $4,350 | View | Oct 19, 2026 |
| Chrono24 marketplace seller | new | Not stated | $5,350 | View | Oct 19, 2026 |
Fixed-price (buy-now) asking prices in USD for ref. IW356517, cheapest new and cheapest pre-owned with box and papers per store, sorted low to high and checked Oct 19, 2026 (ET). Buy-now listings only. Pre-owned listings are shown only when the listing states box and papers. * New from a grey-market dealer: comes boxed, but the warranty card may be the dealer's rather than the brand's. Chrono24 rows are individual third-party marketplace sellers. Prices change fast; confirm with the store.
What it really costs
| Market | Price | Source |
|---|---|---|
| List price per Jomashop & WatchMaxx | $5,400 | jomashop.com |
| New at Jomashop | $4,350 | Jomashop |
| New at WatchMaxx | $4,350 | WatchMaxx |
| Pre-owned (Chrono24 asks) | about $2,400 – $4,400 (median ~$2,950, 60 listings sampled) | Chrono24 |
All prices in USD, checked Oct 19, 2026 (ET). Pre-owned ranges are the middle 80% of asking prices on the first Chrono24 results page for that ref (about 60 listings, used and some unworn), fixed-price listings only. Grey-market = brand-new from a non-authorized dealer.
Buying guide
Key references
| Ref. | What it is | US retail |
|---|---|---|
| IW356517 | Portofino Automatic Silver-plated Dial Men's Watch | $5,400 |
Which one I'd pick
Which one: I priced IW356517. IW356502 (black dial, leather) was listed at the same $5,400 list at Jomashop.
What to check before you buy
- Warranty: grey-market new watches usually carry the dealer's warranty, not the brand's. Ask which one you get and whether the brand's warranty card is included.
- Exact reference: dial colour, size and strap change the price. Match the full ref (IW356517) before comparing deals.
- Fakes and red flags: be wary of prices far below the ranges above, stock photos only, or sellers who won't show the caseback, serial and papers.
Alternatives worth a look
- Jaeger-LeCoultre Master Control Date: A step up to JLC. (40 mm Stainless Steel, Calibre 899AC, retail $10,400 (list price per Jomashop))
- Longines Master Collection: Cheaper dress automatic. (40 mm Stainless Steel, Longines Calibre L619/888, retail $2,550 (list price per Jomashop & WatchMaxx))
- Cartier Santos-Dumont: Thin Cartier dress watch. (43.5 mm x 31.4 mm Stainless Steel, Quartz (per Jomashop), retail $5,250 (list price per Jomashop))
History
IWC was founded in Schaffhausen in 1868 by American watchmaker Florentine Ariosto Jones and has belonged to Richemont since 2000.
The Portofino Automatic IW356517 has a silver-plated dial, per WatchMaxx and Jomashop.
Specifications
| Brand | IWC |
|---|---|
| Model | Portofino Automatic |
| Key references | IW356517 |
| Launch year | Not confirmed |
| Case | 40 mm Stainless Steel |
| Thickness | 9.5 mm |
| Band width | 20 mm |
| Crystal | Scratch Resistant Sapphire |
| Caseback | Solid |
| Bezel | Fixed |
| Bezel material | Stainless Steel |
| Dial | Silver-plated |
| Strap/bracelet | (Alligator) Leather |
| Functions | Date, Hour, Minute, Second |
| Movement | IWC Calibre 35111, automatic |
| Power reserve | About 42 hours |
| Water resistance | 30 m |
| Approx. US retail (Oct 2026) | $5,400 (list price per Jomashop & WatchMaxx) |
Specs from the retailer (Jomashop/WatchMaxx) or brand product page linked above for the main reference; see our research notes for which. Retail prices are list prices, not market value, and change often.
Highlights
- Automatic movement
- Silver-plated dial
- Steel case
FAQ
How much is the IWC Portofino Automatic?
List price per Jomashop & WatchMaxx: $5,400. New, the best verified price was $4,350 at Jomashop (checked Oct 19, 2026, 10:27 PM ET). Pre-owned asks on Chrono24 mostly ran $2,400 to $4,400.
What movement does the Portofino Automatic use?
The IW356517 checked here uses the IWC Calibre 35111 (automatic) with about 42 hours of power reserve.
How big is the Portofino Automatic?
40 mm Stainless Steel, 9.5 mm thick.
Is the Portofino Automatic water resistant?
Yes, it's rated to 30 m.
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Get the free weekly issuePrices and availability last checked Oct 19, 2026. No affiliate links: I don't earn anything if you buy. Sources are listed in our research notes and linked above.